Giving your customers access to an Internet connection with unbelievable speed can increase the attractiveness of your business to your target audience. For instance, someone wanting to stay at a Bed and Breakfast would much prefer to settle in at one advertising a WiFi connection than one without Internet access.
In today’s world, people conduct business or simply stay in touch even while they’re on vacation and without high-speed Internet access, they’re doomed to miss out on important communications.
B&Bs aren’t the only ones jumping onto the WiFi bandwagon. Other small business owners are realizing the importance of catering to their customers’ needs, such as the owners and operators of campgrounds, independent bookstores, apartment buildings, family-owned restaurants, and coffee houses.